Internet Advertising for Visitors to your website

You have built your webstore and filled it with loads of well priced products. You now need to entice your customers into you store. There are a number of ways to do this from quick, easy and cheap to expensive, long term and more difficult. You need a mixture of all of these. Here is a checklist:

Free visitors

Make sure your website is search engine friendly and then submit your website to the search engines - this may take some months to develop any decent traffic :
Collection of Internet Marketing tools

One system that may give you a few visitors quickly (I'm still trying it out) is TrafficSwarm - gives you free ad exposure on their network in return for your visiting their website. If your website is aimed at webmaster or website owners this may be especially rewarding! If you need more hits you can buy them by upgrading (2,500 hits for 30$ per month)

Also worth checking out are:
Adland pro traffic exchange, pay per click, adverts.
Free Traffic Bar add a toolbar to your browser for free traffic exchange, also pay per click and adverts.
Reserve your own keyword to be at the top of the list for all searches on your keyword - A FREE Membership With a TOP Keyword Position, Search Engine Portal, and $50 in FREE Advertising.

Low cost visitors

If you want the visitors now and are prepared to pay - a pay per click campaing is a good way to start, see our page on
an introduction to pay per click advertising.

Popunders and Popups

A very cheap way of advertising your website is by using traffic from popunders and popups, I would advise against putting popups or popunders on your own website - but there is no harm in trying this method to attract visitors to your own website - beware it does not work for everyone. Before signing up remember that what they call a popunder click is not worth as much as a click from a search engine. Someone clicking from a search engine is probably actively looking for your product, someone seeing your website in a popunder is probably looking for something totally unrelated to your website, but if you want to give it a go:
VisitorBoost.com trial - from $1.95 per 1000 visitors!

Another similar service, seems to be more expensive (89$ for 10,000 page views) and no 'low cost trial' so I havent tried it myself yet is,
Adminder Guaranteed Traffic

For me the best results have come from free search engine submission and careful bidding on pay per click search engines. Depending on your own website my advise is try everything that you can afford and keep a careful log of what works and doesnot work.

How to Plan Advertising
Published: May 31, 2001 Paperback
List Price: £22.99
Amazon Price: £21.84 Prices subject to change.
You Save: £1.15 ( 5%)

Creating Passionbrands: Getting to the Heart of Branding
Published: June 03, 2005 Hardcover
List Price: £25.00
Amazon Price: £23.75 Prices subject to change.
You Save: £1.25 ( 5%)

How to Get Great Ideas
Published: November 22, 1996 Paperback
List Price: £8.99
Amazon Price: £7.19 Prices subject to change.
You Save: £1.80 (20%)

How to Get into Advertising
Published: April 25, 2002 Paperback
List Price: £18.99
Amazon Price: £18.04 Prices subject to change.
You Save: £0.95 ( 5%)

Advertising Media A-to-Z: The Definitive Resource for Media Planning, Buying and Research
Published: November 01, 2003 Paperback
List Price: £16.99
Amazon Price: £11.21 Prices subject to change.
You Save: £5.78 (34%)

Marketing Without Wires: Targeting Promotions and Advertising to Mobile Device Users
Published: April 29, 2002 Paperback
List Price: £21.99
Amazon Price: £14.51 Prices subject to change.
You Save: £7.48 (34%)

advertising-notes.co.uk

Advertising Articles